Posted on Friday, October 31st, 2008 at 3:07 pm
Research and Markets: By 2012 Online Film Marketing Will Increase to $2.4 Billion
MarketWatch
Online film marketing is expanding in scope and sophistication. In 2007, studios of the Motion Picture Association of America (MPAA), and their subsidiaries, spent $754 million advertising films online. By 2012 that figure will increase to $2.4 billion.

