Posted on Monday, December 15th, 2008 at 4:06 pm
Study: Streaming Video Becoming More Mainstream
Wired
The number of women and older adults streaming online video has increased significantly over the past six months, according to a new study from the global survey-based market research company Ipsos MediaCT.
Since December 2007, the percentage of female Internet users ages 12 and older that have streamed a video online in the past 30 days has grown from 45 percent to 54 percent. The percentage of adults aged 35-54 streaming video shot up from 49 percent to 60 percent.
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