Posted on Monday, March 23rd, 2009 at 12:36 pm
Mobile Ad Spend on the Way . . . Up?
Marketing Pilgrim
Over five years, mobile ad spend will increase 81.2% annually (compound growth rate), going from $160M last year to $3.1B (yes, billion) in 2013. Over the same period, mobile local search will grow from 1/8 of the total mobile spend to nearly half-from $20M to $1.3B, consistently constituting a little over half of the mobile search spend.
Full Story
