Posted on Tuesday, January 29th, 2008 at 1:44 pm
Businesses not tapping enough on Web 2.0
ZDNet Asia
Web 2.0 tools such as blogs and social networks may be popular with Internet-savvy users in Asia, but enterprises are still hesitant to advertise on these platforms, according to a new study.
The survey conducted in December is IDC’s first study in the Asia-Pacific region on the adoption and usage of Web 2.0-type of technologies. It polled around 780 users of various ages and 220 enterprises from various industries in Australia, China, Hong Kong, India, South Korea, Taiwan and Singapore.
